Entrepreneurial spirit - honest and harmonious development beyond:
Honesty - to be honest, do business have to be honest, honesty is the basis of credit, honesty is a platform for communication, honesty is the basis for enterprise development. Harmony - Force in Kenya, departments, employees, managers and executives between enterprises and customers, to achieve harmony, the heart of equality of others, doing things to normal heart. Harmony is the fundamental enterprise development. Development - development that is not backwards, to develop enterprise management, enterprise personnel to develop, to develop enterprise products, enterprise market to open up, open up the enterprise development. Beyond - beyond the enterprise to move forward now, walk forward to go beyond the expansion of enterprise employees to transcend, to go beyond product quality to go beyond, beyond the enterprise development. Philosophy - the scale of sales to survive, management and development to a pragmatic scale of sales and development:
Bearing industry has entered the era of little profit, not the size of the market, there is no place to business survival, enterprise development, we must first achieve market development, expansion of enterprise products in the market share, in turn, meet the requirements of the production capacity and meet customer requirements of quality and service. Pragmatic management and development: business management is pragmatic weight to an outline of process management, restructuring business processes, clear responsibilities the right to break into the business goals of each job, broken down to each employee, according to a clear process, clear duties, rights and reasonable implementation of the organic groups to form a unified and fully integrate existing resources to achieve business development objectives.
Quality policy - customer-centric customer management and development centers:
Branding is the most important as it should - adhere to the "customer-centered" principle, for a true touch the mind of consumers that value in the evaluation system of promotion. Starting from the minds of consumers, consumers have formed closely around the values and tendencies of consumer culture, targeted for refining the brand core values and competitive demands, this is the core technology impress customers. Management and development: a pragmatic management and development: business management is pragmatic weight to an outline of process management, business process re-clear the rights responsibilities, the enterprise's goals down to various positions, broken down to each employee, according to a clear processes, clear responsibilities, authority to implement reasonable to form an organic team, full integration of existing resources to achieve business development objectives.
Code of Conduct - a sincere man enterprises according to law to practical work, caring staff to serve the community Dexing rate
Dedication - dedication do due diligence:
Correct their attitude, work hard, treat heart; do: devote towards work; responsible: Duirenduishi in the end.